Life Style Inventory Essay Example for Free

Life Style Inventory Essay As I look at my results from the Life Style Inventory my primary thinking style that I scored the highest in was the affiliative style at 83%. As I looked deeper at this style it fit me to a tee. I have always been warm and sincere because I always try to see the best in other people. My interpersonal relations with peers and subordinates alike have allowed me to be trusted and liked by others. This has helped me to be both diplomatic and tactful in my decisions as a manager. My genuine concern for people and ability to accept change easily has placed me in a leadership position many times just because I am able to listen and feel that people are more important than things. Next we will be looking at my backup personal thinking style and I had a two way tie between Self- Actualization and Humanistic- Encouraging at 75%. In the Humanistic-Encouragement thinking style I love to teach and enjoy sharing knowledge with others. I am very supportive of others and encourage others to strive for excellence and to think for themselves. As a good listener I am supportive of others and always willing to take time with people. Now with Self-Actualization I am a creative thinker and can communicate easily and very aware of my own feelings. I tend to be optimistic and realistic with my judgments and I have a high level of personal integrity. As I look at these three thinking styles I completely agree with them as my strengths. I have always been the equalizer and the manager called upon to best deal with conflict. I value my employees, focus upon perceptions, and know their needs. Honor and Integrity direct my morale fiber and I hold respect as being the most important element that people need in their lives. These styles are all important for training and developing a strong working team and have made me valued as a good leader and well thought of by my peers. When I at look at any of these thinking styles that may be limiting me I would have to turn towards Approval. I feel that I can be overly trusting too fast and too agreeable with others opinions. Whether you are overly seeking approval or accepting others values too much this style can work against you and be called being too generous to a fault. I feel that I would like to have better control upon being overly sympathetic with people. I have the ability to give people too many chances to improve or correct their behavior when in all actuality it would have been better to have cut our losses after the first counseling session failed. Giving an employee a fair chance is fine but when I go too far it can appear like favoritism or special treatment. If the employees know that you are overly sympathetic they will also play to this weakness to get out of the hot seat. The team likes you and shows approval on the surface but really they do not respect you and view you as a push over. I sometimes fight this behavior because there is a fine line between the perception of not caring and being not sympathetic enough and being overly sympathetic to a fault. I always know that you cannot please everyone as a good leader and some may even oppose you, but if upper management sees you as being too soft and overly sympathetic then you are not taking care of the business. Impact on Management Style: Planning When I think of my primary and back up styles of thinking I can see the affiliative style having me motivate my team through using praise and friendliness. This can help me in the planning phase by getting valuable input from my team through building trust and meaningful relationships that are reciprocated. This helps us to feel like a team and make informed decisions from data collected by our team and helps us to build a sound plan of action. Through self-actualization I would use my sound judgment and optimistic and realistic nature to set solid goals. When making company plans my humanistic-encouragement style would have me utilize my knowledge of the company’s needs and the teams needs to make good plans. Being a good listener also makes planning a lot easier. Organizing With my ability to develop and teach others and listening to my team while easily adapting to change I am able to better organize my team by setting SMART goals and using my communication skills to keep my team well informed. By thinking outside of the box and using my creative and original thinking skills I will be able to keep all of my team on the same page with our eye on the target of success. Leading My primary and backup styles give me an excellent leadership skillset in that I listen and set own goals, but I also understand how people feel and make sound judgments. My genuine concern for others and communication skills not only give me great leadership skills but my ability to use my intuition to read people allows for proactive decisions to be made. Perhaps it is my ability to be diplomatic and tactful and see the best in others that allows for me to be respected and well thought of as a leader. Controlling Some people use intimidation and threats to control their team but giving them respect and a sense of ownership of their job allows my coaching and development style to allow peer pressure to control our team. The ability to set common goals and encourage our team to think for themselves, gives ownership and control through respect, honor, and integrity. Never asking my team to do what I am not willing to do myself and giving them the resources and tools needed to be successful keeps the respect and lines of communication open. Genesis of Personal Style: If I was to critically evaluate what has contributed the most to my personal styles it would have to be my family and growing up in the restaurant business. Always being in the public eye and dealing with guests face to face gave me a comfort at an early age of being in front of people and taking the time to listen and enjoy people. I was in the entertainment business and learned how to set goals and run a business by watching the controllable costs and giving quality service so that our guests would return. I developed understanding, humility, confidence, and personal integrity from my family. Growing up in my community and having great friends and families really made a big difference with being sincere, warm, and open. It was sports and Boy Scouts that offered discipline, commitment, and goals to my life. From my relationships built in high school and the Navy to the relationships built in business I continue to learn and strive to improve my styles to compliment my ability to lea d. Conclusion and Reflection: As I look at my Constructive skills I see how my developments of Affiliative, Humanistic-Encouragement, and Self-Actualization styles have all contributed to my ability to be a good leader. My intuitive ability to read behavior and develop teams is second nature to me and my ability to listen and be real to my team has earned me their respect. Now my Passive and Defensive styles show me that dependent and conventional may be an area to watch out for but I felt that approval was the area that concerned me the most. Specifically it may be too easy to become overly sympathetic and this could lead to being overly generous to a fault. Looking at my Aggressive and Defensive Styles I look at oppositional and competitive styles and giving me the ability to question everything and always inspect everything before making a decision, be the best at what we do, and set the benchmark of our industry. I feel that the LSI shows us our strengths and opportunities and while we are always striving to improve our behaviors we must look at our beliefs in why we find our behavior acceptable and seek to make changes here, because in order to improve one’s behavior we must change our beliefs first. I feel that I would like to improve upon being less sympathetic and watch my procrastination by setting clear boundaries a staying to the specific rules. It is important for me not to put things off for tomorrow if I can do it today. I also would like to not get overly involved in team members personal issues that are affecting their work. This exercise helped me to look closely at how other styles can overshadow the positives of other styles and be counterproductive. This has helped me because as I see that several of my styles help me to be a good leader but now I have a better understanding on what other styles can limit my constructive styles ie, if I have a high affiliative and a high power style then I would desire to have close friendships but try to control and dominate these friendships which will result in a negative relationship. Overall this has been a great tool for my future in management and beter understanding my thinking and behavior process.

The A320 Is The First Launched Engineering Essay

The A320 Is The First Launched Engineering Essay In this assignment, I was selected one civil aircraft which is A320-200. Generally, the family of A320 consists are A318, A319, A320 and A321. I would like to prefer A320-200 because of the aircraft is better than other variants. This aircraft was manufactured as commercial passengers jet airliner by Airbus. The A320 is best-selling aircraft since launched and received a lot of order around the world especially from Europe and Asia. The aircraft was designed a short body and narrow compared to another variants. It also is able to accommodate up to 220 passengers which are consists 150 seating in two class cabin and up to 180 seating in high density layout for a low cost. The advantage is this aircraft used digital fly-by-wire control systems. This system used electronic interface to replaces the manual flight control. The replacement of the control systems are for protected airframe structural to obtain higher safety, to reduce pilot workload and also to make aircraft stability and s moothness during flight. The A320 is the first launched among the A320 family in March 1984. The first flight in 22 February 1987 and introduce by Air France in 28 March 1988. The A320 families typically used digital fly-by-wire control systems and control the aircraft by joystick at side-stick usually on right hand side, in commercial aircraft. Since the introduction A320 family, Airbus industry gets many order form airliners in total 5 323 aircraft that have been delivered before August 2012. The first faster selling aircraft in the world had been recorded from 2005 to 2007. The development A320 by airbus industries are able to compete with latest aircraft such as Boeing 737, 717, 757 and McDonnell Douglas MD-80. The range A320-200 usually is about 3 300 nautical miles with 150 passengers on board. It is can accommodate up to 220 passengers and the capacity of cargo is about 37.41 m3. The aircraft length and wingspan which are 37.57 m and 34.01 m. A320-200 offered with a maximum takeoff weight (MTOW) of 73 500 kg, maximum landing weight of 64 500 kg, maximum zero fuel weight of 61 000 kg and empty operating weight 42 100 kg. The two engines used are CFMI CFM56-5s or IAE V2500s and the thrust between 113 to 120 kN. The minimum cruise speed that the aircraft can fly is about 811 km/h and the maximum cruise speed is 875 km/h. The maximum capacity of fuel that able to accommodate is 53 699 kg. The more specification and performance of this aircraft it shows in the table below. A320-200 Fuselage width: 3.96 m Fuselage height: 6 m Fuselage length: 37.57 m Cabin length: 27.51 m Cabin width: 3.7 m Cabin height: 2.13 m Empty operating 42 100 kg Max Zero Fuel 61 000 kg Max Takeoff Weight 73 500 kg Max Landing Weight 64 500 kg Max fuel capacity 53 699 kg Normal cruise 811 km/h Max cruise 875 km/h Max ceiling 12 131 m Take off field length 2 158 m Landing field length 1 899 m Seating capacity 180 Cargo capacity 37.41 m3 Engines IAE V2500 series or CFM International CFM56-5 series Thrust 111-120 kN The specification of A320-200 Pre-flight Preflight is the first phase before they can start a journey. There have several procedures in airport before the aircraft can takeoff. Preflight it also known as push back or taxi out. The aircraft is pushed backward away from the gates by tugs. Tug is vehicles that used to push the aircraft. After the aircraft get out from its gate, then the aircraft move to runway flow by taxiway. The movements of aircraft through taxiway at very slow speed and they require clearance before the aircraft make a movement. Based on this assignment, I have chosen one civil aircraft A320-200 and the destination of flight from origin Kuala Lumpur International Airport to Jakarta Airport. Before flight, the maximum of payload must be calculated. Below is the calculation maximum payload that the A320-200 is able to carry. Max Takeoff Weight (MTOW) : 73 500 kg Max Landing Weight (MLW) : 64 500 kg Max Zero Fuel Weight (MZFW) : 61 000 kg Dry Operating Weight : 42 100 kg Flight distance : 1 144 km Mean speed : 811 km/h Fuel flow : 2 600 kg/h Reserve fuel : 13425 kg The calculation of maximum payload that the aircraft is able to carry Flight time : : Flight fuel : : Payload during takeoff : : Payload during landing : : Payload of MZFW : : As the aircraft can operate safely, the lowest total payload based on that calculation is chosen. So, the maximum payload that the aircraft is able to carry is 8 975 kg. Take-off After calculated of maximum payload that the aircraft is able to carried, the aircraft will proceed to takeoff. When the pilot ready to takeoff and approved clearance by Air Traffic Control, the aircraft may continue action by release the aircraft brake, forward the throttle and increase slightly. The A320-200 required takeoff distance is about 2 158 m. The lift created because of movement of air through the aerodynamic wings will produce difference pressure which the pressures below the wing get high pressure than above the wings. When the aircraft reached takeoff speed within 180 mph and the higher pressure at below both of wings obtained, then the lift produce will cause the aircraft can fly (also known as Vr). The aircraft fly until reach initial climb distance 35 feet. There are lots of factors that can be effect on takeoff performance. Major factor is aircraft weight. The weight of the aircraft will effect on takeoff distance and the takeoff speed. Because of heavier weight, the aircraft require more lift force to attaint fly by increasing the speed to produce high pressure at both wings. The limitation is set to ensure the aircraft is not overweight to operate safely. Before flight, make sure that the weight of aircraft no exceeds the maximum takeoff weight (MTOW). Based on the information of the aircraft, the engineer already set the maximum takeoff weight is 73 500 kg. Temperature can be affected takeoff performance. This is because the efficiency of engines it is depends on air temperature at surrounding. The high temperature can cause lower thrust generated by an engine. This happen because the totals drag it is more nearly of the total thrust. So, the aircraft need longer takeoff distance to attaint higher speed. At the origin airport, the temperature surrounding is about 30oC. That temperature is not too high so aircraft can takeoff with normal distance and speed. Flap setting also can be effect on takeoff performance. Because of flap setting give effect to aerodynamic drag. Usually, most of civil aircraft set the flap is about 10 to 15 degree during takeoff. The used of flap can reduce takeoff distance but increase in flap setting due to increase in drag. Increase in drag will decrease the angle of climb. So the aircraft need longer time to reach the level altitude. In addition, increasing takeoff distance will occur if the airframe contaminated by frost, ice or snow during takeoff and reduce takeoff performance. Climb Climb is after takeoff phase. Climb is an operation of aircraft increase the altitude until reach cruising level. Usually, commercial aircraft leaves the ground with rate of climb 257km/h and at 15 degrees angles of climb. To ensure the aircraft climb with the shortest distance and time, the angle of climb and rate of climb must be calculate before flight. This is important to know the angle and rate of climb to ensure the aircraft extremely maintain lift until reach cruising altitude with appropriate time and distance. The climb gradient is the ratio of height gained to the horizontal distance traveled by aircraft. It is depend on vary thrust, drag and mass of aircraft. To ensure the aircraft climb, the total thrust must be greater than total of drag. Thats mean the aircraft can fly if the excess thrust produce. Below is the calculation of climb gradient that I had been made in this aircraft. The thrust, drag and weight of aircraft are 49400 lb, 34580 lb and 162040 lb. Formula for climb gradient is (thrust drag) / weight Climb gradient: (49400-34580)/162040 : 0.091 The angle of climb is the angle between heights gained to the horizontal distance traveled by aircraft during climb. Below is the calculation for angle of climb. The formula of angle of climb Angle of climb: = sin-1 (thrust drag/weight) = sin-1 (49400-34580)/162040) = 5.22 The rate of climb is the vertical component of the speed, expressed in feet per minute. It depends on the airspeed (V) and the angle of climb or climb gradient. The rate of climb is important to ensure aircraft reach cruising altitude in the shortest time. Below is the calculation for rate of climb. The information is same with the calculation in above and the velocity of the aircraft is 438 knots. The formula in this calculation is V x (Thrust Drag) / Weight. Rate of climb: ROC = V (thrust drag/weight) ROC = 438 (49400-34580)/162040) ROC = 39.86 Cruise Cruise is a phase where the aircraft pass through the climb phase and ends when the aircraft descent for landing is initiated. Cruise also define where the flight journey are between climb and descent phase. Cruising altitude is determine by the pilot refer to flight planned and approved by air traffic control. After aircraft reached cruising altitude, the pilot may decrease the power to reduce fuel consumption and maintain the flight level. To maintain the flight level, the amount of lift is equal with the amount of weight. Mostly, the large aircraft fly around 35 000 ft and can be vary with the types of aircraft, length of flight, weather conditions, air turbulence and the location of other aircraft in the air. The largest percentages of trip time and trip fuel are consumed typically in cruise phase. The amount of fuel burn and total time can change by speed of aircraft and altitude that pilot selected. There are three options to identify the best range cruise, speed cruise and the best endurance cruise. Range is defined as distances of journey rely on the amount of fuel available. The maximum range of an aircraft is possible distance depend the maximum amount of fuel can be inserted. Specific range is the range performance of the aircraft at a moment in time. The specific range of this aircraft calculated below: given the total of fuel are 17 091 kg. Specific range = knot/fuel flow = 438/2600 = 0.17 = 0.17 17091 = 2905.47 km Endurance is the time that aircraft can remain airborne with the fuel available. It also defines as how long the time of an aircraft in the sky with the fuel available. It will be greatest when the fuel is used at the lowest possible rate. That mean the fuel flow used is minimum. Below is the calculation of specific endurance. Specific endurance = flight hours/fuel flow = 1.41/0.72 = 1.96 Descent Descent is defined where an aircraft decrease the altitude. Aircraft descent phase begin after an aircraft passed cruising phase and end when the aircraft approaching for landing phase. During descent, the aircraft altitude decrease slightly by reducing the thrust and power. When the aircraft speed decrease will make less of lift. Thus the aircraft will lower their altitude until reach approaching phase. The climb should be thrust greater than drag to produce excess thrust, but fly descent the aircraft drag must be greater than thrust to produce excess drag. To operated efficiency when descent, the top of descent point must be determine by flight crew to ensure that the aircraft is in correct level to start the descent phase. Top of descent point is a point at which the descent is initiated from the cruising level. Determine for top of descent point is based on the ratio 3:1 which means aircraft will require three nautical miles distance for every one thousand feet of aircraft altitude above ground. Based on this assignment, the flight level of that journey is 36000 feet. Refer to the ratio, 36000 feet is divided to 1000 equal to 36. Then 36 are multiply by 3 equal to 108. That mean 108 NM is needed for fly descent to the ground. During descent, pilot must consider of the descent gradient, angle of descent and the rate of descent. This is important to reduce descent distance thus reduce fuel consumptions. Descent gradient is the ratio of height descended to distance travelled by aircraft. The amount of drag must be greater than thrust, thus excess drag is produced. The formula of descent gradient is (drag-thrust)/weight. The drag, thrust, weight of aircraft are 34580lb, 24206lb and 162040 kg. Descent gradient = (34580 24206)/ 162040 = 0.064 Angle of descent also important to control the descent angle by reducing engine power and pitch angle. The pilot should make sure that the angle is correct by determine the appropriate angle. The formula is sin-1(Drag- Thrust) / Weight. a = sin-1 (34580 24206)/ 162040 = 3.67 The rate of descent is the vertical component of the speed, expressed in feet per minute. It depends on the true airspeed (V) and the descent gradient according the formula V (Drag Thrust) / Weight. The true airspeed of the aircraft is 438 knots. Rate of descent = 438 (34580 24206)/ 162040 = 28.032 Approach Approach also called final approach or final leg begins several miles from the airport. Final approach starts after the aircraft passed descent and end when the aircraft nearest to the airport for landing. In this phase, the approaching aircraft require from air traffic control to control and separated the aircraft within the same area either other aircraft leaves from airport or comes to airport. The appropriate aircraft speed for approaching about 121 knot to 140 knots to the ground. The operate smoothly when approach, the pilot must set the flap between 10 to 15 degrees and set full flap when the aircraft close to land. This is important to increase the drag so the speed of aircraft will reduce, thus the altitude also reduce. Before aircraft touch down the runway, make sure that the landing gear lowered at about 5nm from the touch down. So that, landing gear will increase the drag and make aircraft slowest. Approach slope is path of the aircraft follow its final approach till landing on a runway. Approach slope basically as the aircraft path slightly downward slope. A commonly used approach slope is 3Â ° from the horizontal. But they may vary steeper approach paths at every airport where depending on topography, buildings, or other considerations. The term glide slope is often applied to mean approach slope although to be correct it applies to the vertical guidance element of the Instrument Landing System. Landing Landing is the last part of the aircraft that return to the ground. It is a phase after an aircraft is passed through final approach. Landing phase begins from certain height around 35 feet to 50 feet to the ground. Mostly, the aircraft landing with the speed around 190km/h relative to the ground until it touch down on runway. The parts of landing consist of airborne segment; touchdown and ground roll which the point of aircraft stop on runway. When the landing gear touch the runway, the pilot may quickly do several actions by pulling back the throttles, deploy the spoilers, applying reverse thrust of the engine and applying the brakes. The spoiler used during landing is for disrupt airflow to reduce lift and create drag, thus the speed will reduce quickly. Where applying brake are to make aircraft stop with efficiently and less landing distance. Before aircraft landing, aircrew must make sure that the minimum landing distance is less than the distance runway available. Also it is im portant to determine the weight of the aircraft in not exceed the maximum landing weight. Based on this assignment, the minimum landing distance require on this aircraft is about 1899 meter. The research that I have been made, the destination airport, Jakarta Airport has a distance runway 3600 meter on the runway 07R/25L. So, the aircraft is able to land safely on that runway. Other that, the weight of the aircraft is not exceeding maximum landing weight which is the maximum landing weight of this aircraft is 64 500 kg. There are many factors that can be affected on the landing performance. The distance required for landing is related to aircraft ground speed on landing. Thus increased landing speed will give a significantly increased landing distance requirement. The aircraft mass also can effect of landing performance. This is because increasing the mass will reduce the deceleration force and thus increases the landing distance. However, the major effect is that the landing distance required will increase with increasing mass. Conclusion As a conclusion, mass and performance is related to each other to ensure the aircraft always in safe condition during operation. To generate safety, every flight profile must be a calculation before the aircraft start to fly. In preflight, calculation of maximum payload is very importance to ensure aircraft is not overloaded. Serious problem occurs if the aircraft is overloaded such as need long distance to takeoff, poor performance and also may cause the aircraft stall when climb. In climb phase, calculation for angle of climb and rate of climb is important to get the best angle and speed for climb to be able aircraft reach the level altitude with minimum of time. When the aircraft reached level altitude or cruise, a calculation for range is important to get the best range of aircraft with the minimum of fuel consumption. With minimum of fuel burned, thus the aircraft will get the long distance and could save the economy. In descent and approach phase, require calculation to be dete rmining what the angle and rate for descent and also the distance the destination. Minimum time is necessary to reach the airport and avoid congestion in air traffic while to perform safe operation. The analyzing that I had been made, the higher percentage of aircraft accidents occur due to human error. Thus, precise calculations required in every of flight phase to prevent accidents happens. Bibliography Websites http://en.wikipedia.org/wiki/Airbus_A320_family http://www.airbus.com/aircraftfamilies/passengeraircraft/a320family/a320/ http://www.flightglobal.com/directory/ Books Mass Balance and Performance by Jeppesen GmbH, Frankfurt, Germany 2001

Human Genome :: essays research papers

Human Genome Project The Human Genome Project (HGP) is an international 13 year effort that began in October of 1990. The main objective of the project is to map the entire human DNA sequence. The project was planned to last 15 years, but rapid technological advances have moved the completion date to 2003. A rough draft of the human genome was completed in June 2000. Efforts are still underway to complete the finished high quality sequence. Many laboratories around the United States receive funding from either the Department of Energy (DOE) or the National Institutes of Health, or from both, for the HGP. Other researchers at colleges, universities, and laboratories throughout the United States also receive funding for the project. At any given time, the DOE Human Genome Project funds about 200 separate investigators. At least 18 countries have established human genome research programs. Some of the larger programs are in Australia, France, Sweden, China and the United Kingdom. Some developing countries are participating through studies of molecular biology techniques for genome research and studies of organisms that are particularly interesting to their geographic regions. The Human Genome Project Organization helps to coordinate international efforts in the genome project. There are many benefits and goals of the Human Genome Project. Rapid progress in genome science and a glimpse into its potential applications have helped observers to predict that biology will be the most important science of the 21 century. Aside from its medical and scientific benefits, the development of genomics research presents U.S. industry with many opportunities. The Consulting Resources Corporation Newsletter (Spring 1999) said that the sale of DNA based products and technologies in the biotechnology industry are rejected to exceed $45 billion by 2009. One of the goals of the project is improved knowledge in the area of molecular medicine. Increasingly detailed maps have aided res earchers seeking genes associated with dozens of genetic conditions, including inherited colon cancer, Alzheimer’s disease, and familial breast cancer. Also, molecular medicine will benefit with the improved diagnosis of disease, rational drug design, gene therapy and pharmaceutical â€Å"custom drugs†. Another area that will benefit is that of Microbial Genetics. Despite our reliance on the inhabitants of the microbial world, we know little of their number or their nature.: estimates are that less than 0.01% of all microbes have been identified. Also, expected benefits include developments of diverse new products, processes, and test methods that will open the door to a cleaner environment.

Character Analysis of Mrs. Mallard in The Story of an Hour Essay

In the short story, â€Å"The Story of an Hour,† author Kate Chopin presents the character of Mrs. Louis Mallard. She is an unhappy woman trapped in her discontented marriage. Unable to assert herself or extricate herself from the relationship, she endures it. The news of the presumed death of her husband comes as a great relief to her, and for a brief moment she experiences the joys of a liberated life from the repressed relationship with her husband. The relief, however, is short lived. The shock of seeing him alive is too much for her bear and she dies. The meaning of life and death take on opposite meaning for Mrs. Mallard in her marriage because she lacked the courage to stand up for herself. Mrs. Mallard’s repressed married life is a secret that she keeps to herself. She is not open and honest with her sister Josephine who has shown nothing but concern. This is clearly evident in the great care that her sister and husband’s friend Richard show to break the news of her husband’s tragic death as gently as they can. They think that she is so much in love with him that hearing the news of his death would aggravate her poor heart condition and lead to death. Little do they know that she did not love him dearly at all and in fact took the news in a very positive way, opening her arms to welcome a new life without her husband. This can be seen in the fact that when she storms into her room and her focus shifts drastically from that of her husband’s death to nature that is symbolic of new life and possibilities awaiting her. Her senses came to life; they come alive to the beauty in the nature. Her eyes could reach the vastness of the sky; she could smell the delicious breath of rain in the air; and ears became attentive to a song f... ... her true feelings with her sister, or talking to her husband or reaching out to other sources of help to address her marital repressed life, she would not have to dread living with her husband. â€Å"It was only yesterday she had thought with a shudder that life might be long† (Chopin 262). Her meaning for life would not have to mean death to her husband. In conclusion, her lack of self assertion, courage and strong will to address her repressed life made her look at life and death in a different perspective. When in fact there is no need to die to experience liberation while she could have lived a full life to experience it with her husband by her side. Works Cited Chopin, Kate. â€Å"The Story of an Hour.† Backpack Literature: An Introduction to Fiction, Poetry, Drama, and Writing. Eds. X. J. Kennedy and Dana Gioia. 3rd ed. New York: Pearson, 2010. 261-263. Print.

Free Essays: The Themes of Mary Shelleys Frankenstein :: Frankenstein essays

The Themes of Frankenstein Mary Shelley discusses many important themes in her famous novel Frankenstein. She presents these themes through the characters and their actions, and many of them represent occurrences from her own life. Many of the themes present debateable issues, and Shelley's thoughts on them. Three of the most important themes in the novel are birth and creation; alienation; and the family and the domestic affections. One theme discussed by Shelley in the novel is birth and creation. She does this through the main character, Victor Frankenstein, who succeeds in creating a 'human' life form. In doing this, Frankenstein has taken over the roles of women and God. Shelley discusses how Frankenstein has used his laboratory or 'workshop of filthy creation' (page 53) as a kind of 'womb' as he has worked on his creation. He also refers to his task as his labour, suggesting that he has literally given birth to his creation. After so much time spent in painful labour (Page 51) The passing of time from when Victor first began his creation and finished it is also significant. Winter, spring, and summer passed away during my labours (Page 54) The length of the three seasons is nine months, representing the time a natural human baby takes to be formed in its mother's womb. This once again suggests that Frankenstein has found a way to take over the role of women, and they become powerless, weak and flimsy. They no longer have a purpose in life, as Victor Frankenstein can now create new life forms - a process which women needed to be involved in previously. An example of women's powerlessness in the novel is the condemnation of Justine for a crime she did not commit. Had she been a man, she would probably have been set free. Frankenstein succeeds in removing the only powers that women had, as well as stripping God from his role. Through the theme of birth and creation, Shelley criticises Victor not only for creating the new being, but also for abandoning it when it comes to life. Victor first wishes to create the being because he thinks: A new species would bless me as its creator and source ... No father could claim the gratitude of his child so completely as I should deserve theirs. (Page 52-53)

Budweiser Paper

MARKETING 474 FINAL: INTEGRATED MARKETING PLAN INSTRUCTIONS: You will complete an Integrated Marketing Plan with your group for Budweiser. As you may know the ailing beer manufacturer is struggling. You will need to do additional research to uncover the issues that are plaguing the brand. The goal of your plan is to drive business. BUDWEISER OVERVIEW: In January, Coors Light surpassed Budweiser to become the #2 selling beer in the U. S. It was a major blow for Budweiser, a brand that has been in decline for the last three decades.Certainly the changing tastes of the American consumers have impacted sales of Anheuser Busch's flagship brand, but marketing decisions have also played a big role in the fall of the iconic brand. Budweiser has tried to be everything from fratty to refined to sporty to hipster. Anheuser-Busch has always put a major focus on marketing. This is the company, after all, that spent $246. 2 million solely on Super-Bowl commercials from 2002 to 2011. Edward McClelland of Salon  says that from its inception, Budweiser was a â€Å"triumph of marketing over quality. The quality was questionable: Adolphus Busch, the company's founder, called his beer â€Å"dot-schlop† and preferred to drink wine and St. Louis drinkers were not fans of the drink either, but the Busch family still bought the licenses and paid rent for bar owners in exchange for serving the product. Budweiser had its glory days in the 1950s when Anheuser-Busch helped strengthen its national brand by sponsoring shows featuring Jackie Gleason, Milton Berle, and Frank Sinatra. It also promoted its beer by sponsoring sporting events and branding stadiums. By the 1980s, Budweiser was synonymous with American culture. â€Å"Budweiser’s kind of a mainstay.It’s a good old American tradition, like going to a baseball game or a college football game,†Ã‚  says Kevin Eichelberger, webmaster of BeerTees. com. But something has happened in the past three decades and, while it still has clout overseas, the Budweiser brand is tired here at home. Undoubtedly, owners A-B InBev will try to save it with marketing, as they have always done. But will that be enough to return Budweiser to the throne and its former glory? Source: businessinsider. comPAPER OUTLINE: Integrated Marketing Campaign Deliverab les: You should outline the following before you begin developing your IMC (Word Times New Roman 12 Font and 1. inch margins):OVERVIEW (2-3 Pages)1. Budweiser Problem2. Company Culture, Values, Mission3. Communication Objective: (e. g. Inform, Persuade, Call to action)4. Brand Positioning and Personality5. Intended Target Audience/Insights CAMPAIGN (At least 3-5 Pages) â€Å"BIG IDEA†: or compelling theme. (e. g. What happens in Vegas stays in Vegas)MESSAGE: Relevant copy and actionable message for your target consumer which includes (e. g. rational or emotional appeal or selling proposition)CHANNELS (examples): a. Print Campaign: Headline, Artwork/Visual and Copy b. Events with Sponsors c.Direct Communication: Web-site, Social Media d. Public RelationsCREATIVE: Headline to capture the target’s attention and photos that capture the essence of the campaignGRADING CRITERIA: 200 Points: Written Strategy-Did you have a compelling strategy for your IMC? Was your strategy al igned to the problems and issues? 100 Points: 5 minute Oral Presentation-How Creative was your IMC presentation? Did you use innovative ways to drive sales that would resonate with the target consumer?Note: Your Oral Presentation should be 4-5 Slides developed from the CAMPAIGN part of the written strategy.

Nutrition programs Essay

Traditionally, nutrition programs were targeted to the indigent and poor populations in developing countries. Many of today’s Americans are malnourished also, but they are inundated with unhealthy foods and require a multidisciplinary approach to nutrition education. What would be the three most important points to include in a public nutrition program? Provide current literature to support your answer and include two nutritional education community resources. Answer: Although we already know it is essential to eat a healthy diet, we may find it more challenging to sort through all of the information about nutrition and food choices. Nutrition is the provision to cells and organisms of the materials necessary (in the form of food) to support life. Healthy eating helps prevent high cholesterol and high blood pressure and helps reduce the risk of developing chronic diseases such as cardiovascular disease, cancer, and diabetes. Many people today in America are malnourished and it is mostly due to indulging in unhealthy/poor dietary intake. These problems can be controlled by utilizing a multidisciplinary approach to public education. The doctors, social workers, nurses, dieticians and other health educators involved in health promotion should all have a part in ensuring and promoting healthy dietary intake with appropriate food portions and increasing physical activity. The three most important points to include in a public nutrition program are (a) the relationship between food choices and chronic disease such as high blood pressure (high salt intake), high lipids (high fat intake), obesity/diabetes (high sugar/carb intake/low activity) and much more. Educating the public on how to use natural herbs/ seasonings, or salt substitute, reading labels for nutritional contents and ingredients and eating low carb food are all vital factors to know. It is also very important to increase your physical activity daily. Another important point to include is (b) the nutritional assessment. Individuals need to be assessed for their nutritional status and risk. This will help to â€Å"tailor the food packages, design appropriate nutritional education and make referrals to health and social services† (USDA, 2015). The next would be  the nutrition for mothers and children in regards to lactation counselling and school lunch programs. Newborn maternal nursing along with children’s’ nutrition is also a very important point to address. There are a lot of mother/baby classes in the community to help promote breastfeeding, infant meals, and children lunch box ideas. Schools are also in a unique position to promote healthy eating and help ensure appropriate food and nutrient intake among students. There are many nutritional education community resources that helps families in America to improve their nutritional status. They are (A) MyPlate Program: This was created by Michelle Obama in 2011 to serve as a reminder for people to create/make healthier food choices. It put emphasis on eating lots of fruits, grains, vegetables, protein foods and dietary foods. (B) The woman, infant and children program (WIC): This program assist pregnant women, new moms and young children obtain and eat healthy foods. Qualified individuals can only purchase healthy food items. Nutritional education is also provided for qualified individuals at no cost to them. References: MyPlate, 2015. Retrieved from: http://www.choosemyplate.gov/myplate WIC Program Nutrition Education Guidance, 2006. Retrieved from: http://www.nal.usda.gov/wicworks/learning_Center/ntredguidance.pdf Edelman, C.L., Kudzman, E, C., Mandel, C. L., (2014). Health promotion throughout the Lifespan. St. Louis: Elsevier.